Mumbai, 10th June 2025: Ketto Foundation, the strategic philanthropic and CSR arm of Ketto.org, crowdfunding platform, is proud to announce the appointment of Shilpa Mishra as the new Executive Director.
With over 14 years of experience across leading Indian non-profits and philanthropic institutions, Shilpa brings a track record of strategic fundraising, building institutions, and aligning philanthropy with community voice and civic purpose. In her new role, she will lead the Foundation’s next phase of growth, focusing on scaling direct CSR implementation, innovating workplace giving models, and strengthening community-based systems with a commitment to equity, empathy, and impact.
“Philanthropy, to me, is about moving hearts, mindsets, and systems, not just capital. At Ketto Foundation, we see giving as a civic act rooted in dignity, equity, and co-creation. We’re here to build long-term systems that enable transparent models, meaningful partnerships, and community-led change. My focus is to ensure every initiative reflects purpose and trust and helps shift resources in ways that strengthen both grassroots and institutions.” said Shilpa Mishra.
Prior to joining Ketto Foundation, she held leadership roles at Bhumi, GiveIndia, and Make A Difference, and was associated with Avasara Academy, Tata Strive, and The Akanksha Foundation. Her track record includes mobilising ₹150+ crore across CSR and institutional partnerships, impacting over a million lives, and spearheading scalable, compliance-aligned philanthropic models.
“We are not just building campaigns, we are building infrastructure for generosity, pipelines for purpose, and bridges between empathy and efficiency.just campaigns,” said Varun Sheth, Co-founder, Ketto.org. “Shilpa brings the rare ability to connect institutional priorities with community needs. Her leadership will be key to scaling CSR programs that are accountable, strategic, and truly inclusive.”
Under her leadership, the Foundation aims to empower one million families to be poverty-free by 2035, by bridging the gap between corporate intent and community transformation.